Sue Worthington

With effect from 31st January LinkedIn will no longer support the Tweets application. However this does not mean that you cannot link your Twitter and LinkedIn accounts – you can still do that from your settings page.

  The reason that so many small business owners are not getting the success they expected from using social media is really quite simple – they are using it in completely the wrong way! What do I mean by that – how many ways are there? I think that the word ‘social’ is giving business [...]

  I have always considered myself to be an introvert. However I am now still an introvert but I am also active on social media sites, and some people may see that as something of an anomaly. So now I tell people I am an offline introvert but an online extrovert and I really don’t [...]

  A marketing strategy is vital for any business. Without a strategy your efforts are more than likely going to be scattered and haphazard and ultimatelt inefficient. But what is the primary purpose of a marketing strategy? It should be to identify and communicate the benefits of your business to your target market and make [...]

Understanding Social Media Marketing is something that is becoming ever more crucial in today's business environment. However so many business owners simply do not have the necessary knowledge to implement the required strategies. Yes, they may have created their social media sites and started posting and tweeting – but they have no solid plan and [...]

Do you need some real, solid hands on help with your Social Media?
Are you in or around the Manchester UK area?

Every day I see business owners who are simply not getting the most out of all the hours they are spending on social media, and I believe it is time to take a smart, systemised approach. Now don’t worry that needn’t be dull and boring – it can still be fun to achieve. I  want [...]

If you go to many networking events, you probably have stacks of business cards on your desk, but do you follow-up with the people who handed them to you? If you don’t follow up, ask yourself why not? Is it lack of time, and you feel you have more important things to do? Or do [...]

    Many businesses are frustrated with social media and even if they know they should be doing it, many feel they don’t have the time, and then when they do have a go, they are not really sure what they are doing or why they are doing it, or if all the time they [...]

  I think there is a different etiquette for each site but here's what I do:-   Twitter    I  do not automatically follow people back because there are some strange people on twitter you know!! No offence! So I like to check out people before following them back – I like to see a [...]